Trends in Digital Marketing

Video Transcription

Law firm websites have come a long way.  Stock images of a courthouse and gavel are stale and boring and sites with too much text are overwhelming. A popular strategy is to have a streamlined home page that clearly states what your firm name is and what it does. It’s also important to lead with results. For example, if your a PI firm it would be smart to have a dollar figure in bold letters – “$700 Million Recovered”. This grabs attention. As does being relatable. We all know that ‘a picture is worth a thousand words, so,  project an image of approach ability and trustworthiness. Lastly, be creative.  For example, if you’re running an appellate law firm you can say “Everyone should always get a second opinion”. A simple catchphrase makes an instant connection. Oamii digital marketing agency knows all the trends to help you attract new intake. If you are interested in increasing your law firm’s roster of potential clients, they can help.