Improve Your Online Presence With a Florida SEO Company

If you’re old enough, you probably remember marketing being synonymous with radio and TV commercials, as well as print ads. These days, however, most business, including advertising, happens online. 

While social media and pay-per-click ads are more akin to traditional advertising, the search engines people use to find businesses are reigning supreme at the moment. With that, the best way to reach new clients isn’t with ads, it’s with optimized content that ranks higher on search engine results.

Search Engine Optimization (SEO) is an umbrella term for a set of practices used to optimize a website to rank higher in search engine results, thus generating more organic traffic. SEO is crucial as it allows you to show your website in relevant search results, which helps you convert more customers and close more sales.

So if your business in the Sunshine State is struggling, you’re well due for a bit of magic from a Florida SEO company - Oamii. Let’s jump in!

What Makes SEO A Worthy Investment?

Internet traffic is everything. Because most people use the internet to make purchases, if your website doesn’t pop up among the top results on Google, you’re losing out on a lot of revenue. 

With the help of a Florida SEO company, you can significantly increase your search engine ranking, which allows you to capitalize on the fact that the internet has become the first stop for most purchases.

It’s also important to note that the quality and the technical side of your website also play a major role in its ranking and the way customers perceive you. Since modern audiences are quite tech-savvy, they’ll scour through your entire site and look at your content before biting the bullet and purchasing anything from you.

This means that if your website content isn’t up to par, or your site has any technical hiccups, a potential customer might quickly change their mind and hit that back button faster than it takes to say SEO.

This is all covered in Oamii’s comprehensive SEO strategy, which you’ll find below. We’ll also help you tackle the technical side of your website that might be detrimental to your ranking.

Does Your Business Need A Florida SEO Company?

As a digital marketing company, we firmly believe that every B2B, B2C, or SaaS business can benefit from boosting its online presence. However, certain organizations might need a Florida SEO company, a lot more urgently, so to speak. 

For instance, if you’ve just launched a brand new website and you’re looking to promote it online by generating organic traffic, SEO service is your best bet. The same applies if you’re unsure how to target the right audience. 

Don’t get us wrong, if you’ve had a website for a few years already, it doesn’t mean you can exclude yourself right away. If your internet site is old enough to drive, you might want to update it to meet this decade’s technical standards.

Now, let’s say you’ve already got an operational business. You might have even hired someone to optimize your website in the past. If you notice your lead numbers and calls slowly dwindling and you can’t put a finger on why your traffic is slowly decreasing, call a Florida SEO company right away.

SEO is not something you do once or something that has an ‘’off’’ switch, it’s an ongoing effort in which you update your website regularly to meet the needs of the search engines. This is where professionals should come in. Search engine algorithms and trends change all the time, so naturally, your website should follow suit before your website gets slowly banished to the dark realm - aka the second page of Google.

Elements Of Our SEO Strategy

Oamii is a famous Florida SEO company for one reason - our comprehensive list of SEO services. We understand that there are a lot of parts to a successful SEO campaign, so if you come on board with us, we’ll use all the tools of the trade that are guaranteed to help us get you to that number one spot.

Some of the most important processes in our strategy are:

1. A technical audit

First, we need to know what we’re working with. As a leading Florida SEO company, we have years of experience in examining websites and spotting any issues that may hinder your ranking, such as crawl errors, sitemap difficulties, and such. We’ll have to fix those first before we’re able to proceed.

2. Competition analysis

Next up, we’ll take a close look at your competitors to arm ourselves with data that can help us gain a competitive edge. By analyzing your competitors’ strengths and weaknesses, and their marketing strategies, we can fine-tune our approach to outrank them. At Oamii, this is a continuous process, as it’s our task to ensure that you stay on top. 

3. Keyword research

Depending on your requirements and your industry, keywords that you need to rank for will be different. Researching keywords helps us understand the patterns of your target audience and which search queries they use. We’ll help you find the best keywords that increase your chances of converting visitors into paying customers.

4. Off-page SEO/Link building

The reputation of your site is a crucial factor in your ranking. With off-page SEO (content on third-party websites that link to your website) you can increase the authority of your site and as a plus, you’ll drive more traffic to your pages through other websites.

5. On-page SEO

By working with a Florida SEO company, you can ensure all the web pages on your site are optimized to get more relevant traffic and a higher ranking. On-page SEO helps search engines comprehend the focus keywords you use, thus, your website will rank better.

6. Technical SEO

The performance of your site matters, and that’s why we’ll assist you in optimizing all the technical aspects of your website, such as metadata or XML site scripts. With technical SEO, your site will run better, which will in turn decrease your bounce rates.

7. Content writing

By creating engaging, helpful content, you can convert more customers, simple as that. Lucky for you, our Florida SEO company has an expert writing staff that will supply your business with quality content that your audience will eat right up.

8. Local SEO

Customers usually search for local businesses online, and you should capitalize on that by increasing your local ranking. As a Florida SEO company, born and raised, we know exactly what it takes to increase your ranking in local search results. 

The Seo Strategy You Deserve

In short: an SEO strategy can do wonders for plucking your business out of anonymity and placing it in front of a highly targeted audience. Don’t take our word for it. Ask any successful local business how important SEO is for them and they’ll probably be flabbergasted that you even mustered up the courage to ask that question.

SEO is the foundation for everything else. Before you even consider paid ads (which we can also help you with), you need to get your house in order and generate a consistent stream of organic traffic and a favorable ranking.

If you want to lay the foundations for the growth of your business, call Oamii at 561-228-4111 or fill out our online contact form. We believe your business has value. As such, it deserves the best strategy possible from the top Florida SEO company.